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為什么茶葉店或煙酒店沒什么客人但還能開下去不倒閉?

來源:未知 作者:泉州茶葉網 人氣: 發布時間:2018-06-20
摘要:10多年前,路邊大排檔喝酒,大排檔邊上煙雜店買了包煙,換了2次都是假的,最后我朋友過去讓老板退錢了!不要問為什么,因為那時候年輕、喝酒了、人還多七八個朋友一起去的!小的煙雜店我估計就沒幾包真煙!現在我一般買煙就去中石化、可的、華潤社區店.99%真

  10多年前,路邊大排檔喝酒,大排檔邊上煙雜店買了包煙,換了2次都是假的,最后我朋友過去讓老板退錢了!不要問為什么,因為那時候年輕、喝酒了、人還多七八個朋友一起去的!小的煙雜店我估計就沒幾包真煙!現在我一般買煙就去中石化、可的、華潤社區店.99%真貨.就一次在可的買到過假煙!茶葉店跟賣冬蟲夏草的一樣,要么不開張,開張起碼活三月!

  我做農藥批發,店里幾乎沒有什么人,淡季就長期關門,之所以能長期經營下去,是因為店鋪只是臨時待客的地點,順便零售點產品。銷售是靠上門送貨,客戶需要產品根本不需要來店里,打個電話,需要什么產品,多少箱,馬上就開車送去了。如果不是辦理營業執照需要店面,根本就不需要租門面房。也許茶葉店情況類似吧!

  很多茶葉店煙酒店根本不需要小散客,別人走的都是高端路線,顧客買了送禮,收禮的人再把煙酒茶拿到店里退了。賺個差價。

  比如特供啊,香煙每包定價最高不能超過一百,很多煙草公司都出的有高端煙,并不在市面上流通的。這些店鋪拿到稀缺貨源,賺大錢。

  酒水,茶葉同理,有稀缺貨源。茶葉的價格不可明說,想賺幾倍幾十倍看心情吧。

  說三年不開張,開張吃三年夸張了,但茶葉和酒真的算超暴利了,茶不多解釋了,有些人疑問酒能有什么大利潤,超市商店甚至小賣部都有的賣,為啥還算暴利?

  煙酒店大量的批發酒價格會低很多,舉個例子,我們這里的118的世紀金徽批發價最少一半利潤,超市和小商店由于不是批發以及沒有廠家直接渠道,會比這些成本高一些,人家專門賣酒的和你超市那些賣的差不多,肯定大多數人都去煙酒店里買!

  煙的利潤雖只有10%左右,但己形成固定品牌,不用費時挑選,顧客買了就走!酒有固定品牌但花樣百出,且利潤高達10%到50%,挑選沒用,(除非內行)喝了才知(也要會喝的人)都是買了就走。茶就不說了。利潤高到30%至300%。一個顧客只要買一斤名茶就可以養活店主半天,你自己算算帳,我開過煙酒茶的門面。但也沒賺錢。

  貪便宜心理和專營結合的畸形產物,一方面專營下有很多空子鉆,顧客貪便宜愛便宜,他可以肆無忌憚的混假,煙通常是花碼,還可以自己打包裝紙,酒就是一件放一對假的,買的人以為占了便宜,賣的人賺的飛起。煙草證的等級是跟進貨量相關的,通常有門路的就會把雜煙都進滿,然后統一分銷給煙販子,煙販子再轉手給沒有煙草證的售賣戶,就拿1916來說,假的200左右,線會是什么東西呢?不貪便宜不上當…這是鐵律

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